A leading company in the field of horticultural robotics
Both Priva and Octinion have invested a lot of time, energy and money in the development of robotic innovations for the horticulture sector over the years. Priva has concentrated on developing a leaf-cutting robot for tomato cultivation, whereas Octinion has developed a strawberry picking robot and a UV-C robot to tackle diseases in greenhouses. The high global interest in these types of applications proves the value of robotic innovations in the horticulture sector and the enormous potential.
Shared ambitions
To further achieve the potential of robotics in the sector, both companies see advantages in joining forces, creating synergy by sharing knowledge on technology and scaling up research and application.
The announced merger will create a leading technology company in this new market with strong growth targets around the world. To strengthen its leading position in the market, the Priva Kompano Group will launch a new innovative robot on the market periodically.
The need for robotization
Demographic and socio-economic figures show that the shortage of labor in the horticulture sector is a limiting factor for growth and leads to decreasing food security worldwide. Growers indicate their need for new ways to automate manual and repetitive (picking) activities, therefore, also optimize the quality of the harvest.